3D Motion • Brand Strategy • Copywriting •
The international television group rebrands its TV1000 movie channel package and strengthens its position on all markets where the offer is available.
Embody the promise of exceptional variety in a movie channel’s offering through its idents.
The agency imagined a single camera movement around the common symbol of the four brands: the star. The idents stage the star in a succession of cinematic universes, each with its own graphic style. A sound design work differentiates each universe, which is completed by a different musical theme for each channel.