CHRISTMAS WINDOWS

3D Motion Copywriting

FRANCE 2

CHRISTMAS WINDOWS

CONTEXT

Every year, France 2 gathers its viewers around its Christmas idents, a moment of communion between the channel and its audiences.

CHALLENGE

Re-enchant the lives of French people at the beginning of winter and share exceptional moments with viewers.

SOLUTION

We chose to work on a strong and unifying symbol of the end of year celebrations: the Christmas windows. We created a collection of animations that are more or less figurative, but always a poetic interpretation of the Christmas spirit.

Capitalizing on the strong and unifying symbol of the end of year celebrations that are Christmas windows, we created a collection of 15 scenes, more or less figurative, that strives to poetically convey the Christmas spirit.

PROCESS