IDENTITY REVEAL
2D Motion •
LEDGER
IDENTITY REVEAL
CONTEXT
The French unicorn Ledger unveils its new visual identity.
CHALLENGE
Create a film that reveals how the new identity fits with Ledger’s positioning.
SOLUTION
This film highlights the essence of the new brand in 5 points: a brand system, a typography, a colorimetric range, a know-how, a mindset and a way of life.