PARIS MOTOR SHOW ‘26

Visual Identity • 2D Motion • 3D Motion • AI •

Renault Group

PARIS MOTOR SHOW ‘26

CONTEXT

The 91st edition of the Paris Motor Show provides 17mars with the opportunity to support all three Renault Group brands simultaneously: Renault, Dacia and Alpine.

CHALLENGE

A large-scale project involving the creation of exclusive video content designed to reflect each brand’s DNA while seamlessly integrating into the architecture of their respective stands.

SOLUTION

We produced nearly 150 original pieces and adaptations, combining editing, 2D and 3D animation, and AI to bring a wide range of formats to life: reveals, short-form films, ambient loops, merchandising films and visual animations. A comprehensive audiovisual experience that enhances the visitor journey and showcases each brand’s unique identity through the power and precision of imagery.