TRAFIC VAN E-TECH

3D Motion • Brand Strategy •

RENAULT

TRAFIC VAN E-TECH

CONTEXT

Renault unveils the new Trafic Van E-Tech electric and entrusts 17mars with the production of all the films for the launch campaign.

CHALLENGE

Showcase the vehicle, revealing its new design features and onboard technology through a coherent series of films and clips.

SOLUTION

We carried out highly precise work on the environment, lighting, and overall vehicle aesthetics, relying in particular on engineering-grade 3D scans to create sophisticated technical breakdowns, as well as X-ray interpretations that showcase the structure and complexity of each component.