IMAGINARY FLOWERS

In the world of perfumery, flowers are a raw material, a source of inspiration, and an entire world of imagination in their own right. Drawing on this heritage, we set out to imagine a new flora, starting from original sketches and developing unexpected forms with the help of artificial intelligence.

These flowers accompanie a series of female portraits, creating a dialogue between the human figure and the botanical world. The two universes connect through a shared visual language of lines, light, color, and movement.

At the intersection of illustration, artificial intelligence, compositing, and animation, this LAB invites us to rethink the way images are conceived, transformed, and brought to life.

PROCESS

R&D