NOUVELLE CLIO 6

3D Motion • Visual Identity •

RENAULT

NOUVELLE CLIO 6

CONTEXT

Renault unveils the new Clio Full Hybrid E-Tech and entrusts 17mars with the creation of an exclusive collection of technical films, designed to highlight the innovation and sophistication of this iconic model.

CHALLENGE

To visually illustrate the complexity of the onboard hybrid technology while adopting a modern, clear and harmonious style, fully aligned with the creative universe of the launch campaign.

SOLUTION

We created a series of video capsules combining precise beauty shots with carefully crafted lighting. X-ray sequences reveal the complexity of the components, showcasing both the vehicle’s aesthetics and engineering. This immersive approach delivers a visual experience that is both engaging and informative.