TIVI5
2D Motion • Visual Identity •
TV5MONDE
TIVI5
CONTEXT
The global French-language channel TV5Monde is looking to revitalize the visual identity and design of its youth programming.
CHALLENGE
Make the public channel stand out from its commercial competitors.
SOLUTION
Expressing the mischievous character of the brand, the rebranding of TV5Monde’s youth offering is based on an innovative and enthusiastic vocabulary: bright colors, attractive and fluid typography. Designed for children on all five continents, this illustrative approach plays with words and worlds to bring together as many people as possible.
PROCESS
